Workshops, Information and Content Management: Documents, Records, and Web, For IT Professionals, For Developers

SPM02 Workshop Using SharePoint for Your Internet Site


8:00 AM - 5:00 PM

Level: Intermediate

Ryan McIntyre

Ryan McIntyre

National Architect


SharePoint is most often used for intranet or extranet environments, but more and more it is being used as a platform to build Internet sites. The WCM capabilities built into SharePoint 2010 and 2013 are currently driving many Internet sites such as,,,, and many others. This full-day workshop will walk through the process of defining, designing, building and maintaining a public facing site using both SharePoint 2010 and 2013.

We will begin by defining what pieces and processes need to be in place to begin a project of this type, focusing on business process, design, goal definition and communication.

We will then move into implementation details where we will cover:

  • SharePoint 2010 / 2013 WCM strengths and weaknesses
  • Publishing
  • Site creation
  • User experience
  • SEO
  • Multilingual
  • Social integration
  • Mobile access

The session will end with a focus on site maintenance, both from a content owner and an IT owner perspective. Some key takeaways from this portion include:

  • How to enable your content owners to maintain the site
  • How to ensure SEO is optimized through the life of the site
  • What are the processes and when is the right time to add additional functionality to your site
  • How to track and report on site usage and other analytics