Level: Introductory to Intermediate
You've just been given the responsibility for search at your organization - what's next?
Perhaps there is a new initiative to improve search, or perhaps the previous search manager mysteriously disappeared; in any case, you've discovered that search is a deceptively tricky domain, and that the expectations of many of your stakeholders are difficult to meet or even to define.
This hands-on lab workshop will provide an orientation and exposure to the key issues, effective processes, and technology. Agnes will provide lay-of-the-land information and approaches to get you off to a good start.
You will learn:
- How to get started and where to find practical guidance in search management
- What kind of tasks and roles are involved in managing search; ways to build a cross-functional team
- How to assess the current state of search at your organization, establish a vision, and create a findability strategy
- How to get stakeholders together and constructively involved; discovering and managing expectations
- The top misconceptions about search and how to educate your organization (without whining)
- "Layers of the onion": the top 5 and next 5 tools and techniques for improving search
- Approaches for planning and managing updates and improvements
- Measuring search: KPIs, tools, and techniques for internal search engine optimization
You must provide your own laptop computer for this hands-on lab.
Required software installed before arriving:
- SharePoint Designer 2013
- Web browser which supports SharePoint 2016 and Office 365 (Microsoft Edge, IE10+, Google Chrome or Mozilla Firefox)